YouTube thinks the next AI Big Bang is its next
Google found out that the video would be in addition to its search business, so in 2005 it launched Google Video. Focusing on transactions with the entertainment industry for second -class content and overly cautious about what users can upload is very cautious. Meanwhile, a small startup that was exploded by a few employees working above a San Matteo, California, simply by allowing someone who uploaded their ridiculous movies and is not too worried about who kept copyright in these clips. In 2006, Google took over the one -year company and realized that it later arranged IP. (It did it.) Although the $ 1.65 billion purchase price for YouTube was about $ 1 billion more than evaluating it, it was one of the biggest deals ever. YouTube is now the most successful video feature in the world. It is a leader of the industry in music and podcasts, and more than half of its view is now on the living room pages. This amount has paid more than $ 100 billion since 2021. One estimate of MOFFFETTNATHANSON analysts cited by Variety is that if this is a separate company, it may be valued at $ 550 billion.
The service is now holding its biggest leap, covering a new pattern that can change its essence. I talk, of course, about artificial intelligence. Since YouTube is still a fully subsidiary of Google AI-OBSITED Google, it is no surprise that this week’s anniversary product announcements show artificial intelligence features that allow the makers to use AI to reinforce or produce film. After all, the VEO 3 Google Deepmind’s YouTube technology was to get it. Ready or not, the camcorder is eventually replaced by quickly. This means revision in YouTube superpower: originality.
Big Bang YouTube
When I recently interviewed Nile Mohan with YouTube CEO at my office in St. Bruno, California, YouTube headquarters, I had this change. Mohan took over as CEO in 2023, when his chief, Susan Vojiki, left his post due to deadly cancer. But first we chat a little about the history of the company. Mohan reminds me that his relationship with the service began even before joining Google in 2008, after its DoubleClick advertising company integrated with the search giant. He focused on how Youtube founders were first with revelation, which he said is the core of the service. “It’s not just about sharing short clips about themselves, and it was done without a goalkeeper,” he says.
Critics of Google’s power often argue that not only the people but also YTUB can benefit from the division of the parent company. Just think that the world’s largest video company can really do if independence. Mahan, a self -loathing of Google, is opposed to itself. “I believe YouTube will be a place that if it wasn’t part of Google,” she says. He says part of a giant company has allowed YouTube to make long -term conditions on things like stream and podcast. When I ask me if YouTube may be more innovative, he reminds me that youtube was innovative enough to challenge the heritage media in cases such as live sports, while challenging competitors’ challenges by focusing on the Creator’s economy.
YouTube has the advantage that Tiktok and Reelels can’t dream of it … “Everything from 15 seconds to a 15 -minute YouTube film to a 15 -hour life and everything in between,” Mohan Crows.
Now this is pressing another advantage: Google Artificial Intelligence Technology. This week’s notice of entertaining features such as putting your body or your friends in movies showing astonishing acrobatic masterpieces or allowing podcasts to create urgent television programs from their audio conversations with artificial intelligence creates an image with patch patch content. Mohan says, in a sense, AI is just the last progress of service. “When YouTube was born 20 years ago, it was about using technology to hear more people’s voices,” he said. “With artificial intelligence, this is the basic principle – how can we use technology to democratize creation?”
