Meta trial shows sales risks


Meta is at risk in the current FTC petition against it. Theoretically, negative sentences can lead to the breakdown of the company. But the CEO of Mark Zuckerberg once faced a even larger existential threat. In 2006, investors and even his employees were pressuring him to sell his two -year startup for a quick repayment. Facebook was still a college -based social network and several companies were interested in buying it. The most serious offer from Yahoo that offered a billion stunning dollars. However, Zuckerberg believed that it could grow the company to something more valuable. The pressure was great and blinking at a moment and originally agreed to sell. But immediately thereafter, the collapse of Yahoo’s shares led his leader at that time, Terry Soull to request a price adjustment. Zuckerberg took advantage of this opportunity to turn off the negotiations. Facebook stays in his hands.

Zuckerberg told me years later, “It was the most stressful time of my life.” So it is interesting how he treated him with two other sets of founders in very similar situations through the testimony of the experiment – but he bought successfully.

It seems that the current FTC trial will define the meta market – whether it is limited to social media or, as Meta argues, is a broader context of “entertainment”. But much of the testimony shows the details of Zuckerberg’s successful follow -up on Instagram and WhatsApp – two companies that, according to the government, are now part of the illegal meta -illegal material on social media. (The trial also cited the SNAP case, which resisted Zuckerberg’s $ 6 billion offer and was forced to copy its products with Facebook.) Past legal legal, how to upgrade these companies by a Zuckerberg proposal, the first few days to do a dramatic and informative study of a small and small shopping dynamics.

Although almost all of these narratives have been covered over the years – I have completely documented them in my 2020 account. Facebook: The Inside Story– It was interesting to testify to the managers who oath. Hi, my resources were very good, but I didn’t have to swear!

In their testimony, the witnesses of the Zuckerberg star and the founder of the Instagram of Kevin Systerome agreed on the facts, but their interpretations were Mars and Venus. In 2012, Instagram was supposed to close a $ 500 million investment round when he suddenly found his small company in the game and Facebook was in Hot Pursuit. In an email at the time, CFO Facebook asked Zuckerberg whether his goal was to “neutralize a potential competitor”. The answer was yes. This was not the way he moved to Systrom and the founder of Mike Kariger. Zuckerberg promised that they control Instagram and could grow it. They have the best of both worlds – independence and enormous Facebook resources. Oh, and Facebook’s $ 1 billion offer was twice the value of the company in the budget that was to be closed.

Everything worked for a few years, but then Zuckerberg began to deny sources on Instagram, whose founders were made in a controversy. SystRom testified that Zakarberg seems to be jealous of Instagram’s cultural success and currency, saying his boss “believes we are hurting Facebook growth.” Snubs Zuckerberg finally left Instagram founders in 2018. Until then, Instagram was probably 100 times the price of Zuckerberg. The trophies of Systrom and Krriner, though notable, did not reflect the extraordinary value they had made for Facebook.

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