Disney+ and Hulu cancellations surged after ABC briefly pulled “Jimmy Kimmel Live!”



NEW YORK (AP) — Disney+ and Hulu subscription cancellations rose during the month when ABC briefly canceled “Jimmy Kimmel Live!”, according to data from subscription analytics firm Antenna.

The Walt Disney Company owns the streaming platforms and ABC. The ABC was taken off the air for less than a week in September following criticism over his comments regarding the killing of conservative activist Charlie Kirk.

Antenna estimates total cancellations in September were 4.1 million for Hulu and 3 million for Disney+. The “cancellation rate,” or the percentage of customers who canceled their subscriptions in a given month, jumped from 5% in August to 10% in September for Hulu. That number jumped 4% in August to 8% in September for Disney+.

However, subscriptions were higher in September for both Hulu and Disney+ than in the previous five months.

Antenna is a subscription analytics company that tracks American consumer data. Data does not include subscribers to bundle deals.

In its latest earnings report for the quarter ending June 28, Disney reported 183 million subscriptions to Disney+ and Hulu.

Disney declined to comment.

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