Concept C is the future design of the all -electric sport car that starts in the future of Audi design
Car companies love The mission statement with the introduction of the concept of C, the new Audi is quite clear: “radical simplicity”. Audi says that a full-fledged full-fledged double-folded double-folded concept is a “progressive interpretation” of the company’s legacy, saying that Audi-and seeing that TT has been very favored in this field is not a difficult task.
But as you choose your way through the messaging – the important words here are precision and clarity, as well as emphasizing our old friend “VorsSpung Durch Technik” – it is like a remarkable reset after a aesthetic drift period. This is not just a piece of conceptual candy, so: This is a fascinating war in an industry that is currently accompanied by challenges.
Massimo Frascella, Audi Creative Chief Executive Officer, explains: “Our prospect is calling for action for the whole company – and it is necessary to build our brand once again.” “This philosophy is behind every decision we make, and our goal is to apply its principles throughout the organization. We call it” radical next “.
Let’s start with the car itself. Although the E-Tron GT raises the tape, the Audi model has been on light cohesion and drama. The concept of C is not completely a machine first, but it definitely pushes everything back and seeks to bring some good and old flames. This looks like a wonderful thing in meat: dense, solid and charismatic. The CEO of Audi, Gernout Dolner, who was in charge exactly two years, personally pushed into a new sports car. Frascella used it to press the borders in terms of design and production technique.
With goodwill from Audi
It is also the same for Marcak historians: Although there is nothing explicitly integrated with the retro here, the Grand Prix Union Auto Union machine in the 1930s, the original concept of Rosemeyer and TT are all in the combination, as Bauhaus and Modernism.
It should be noted that Farskla is an Italian who has been prominent as the design chief of the Jaguar Land Rover, and he is valid for the current Range Rover, an acclaimed global vehicle (though he has also worked on a dual -polar Jaguar type).
It is certainly very evident here. The precise and firm appearance of concept C shows something carved from a giant aluminum shovel, and there is a strong new vertical front shape with the signature of a narrow but powerful light that uses the four -rings logo. We count that a higher position is above three -quarters of the backward. There are no rear windows, minimal decoration and LED narrow lights, with three slots in the rear deck to show the configuration with emotional and emotional load. We have been told Will Make production and the new car is due to enter in 2027.
With goodwill from Audi
