Who Really Uses Facebook Dating?

Cirrus has jungbantum Single moms seem to love the aura.

Youngbantom, a 29-year-old teacher and musician from Richmond, Virginia, didn’t know much about Facebook dating before creating a profile in 2023. in a way It made sense. “I guess being on Facebook is just a mom,” she says of the perceptions surrounding the social network. What Yongbantum couldn’t understand was why he still matched with people who were so far away. “No one is ever near me, which is interesting considering how many users there are on Facebook.”

Actually twenty one million users. In November, for the first time since its launch in 2019, Meta shared WIRED users’ data on Facebook dating, and the numbers raised eyebrows. Suddenly, the platform was a stealth hit—and bigger than Hing, its closest competitor. Even more puzzling was how Facebook dating seems to be slowly catching on among young people, with 1.77 million US daily active users between the ages of 18 and 29, a statistic that challenges the idea that only boomers use Facebook. According to a Pew survey last year, 32 percent of teen respondents said they use Facebook, compared to 71 percent in 2015, though Facebook Dating notes that daily conversations among its 18- to 29-year-old demographic will increase 24 percent in 2024.

Facebook Dating is not like other dating apps on the market. Technically it’s not even an app. Like Marketplace or Groups, this service is in the Facebook app. It also doesn’t depend on a subscription model like Bumble or Tinder, which is a big plus when onboarding new users. That’s what Olivia Nokoma, a 24-year-old hospitality worker in Maryland, loves most. “It doesn’t block better features behind a paywall,” he says. Nwokoma, who is always looking for a good buy on Facebook Market, prefers men over 6 feet tall, so when a dating app allows it — and Facebook dating — it often filters by height.

Artificial intelligence based Vibe reviews

What Facebook Dating lacks in functionality, it more than makes up for. Like every other dating app this year, Facebook jumped into artificial intelligence. Unlike any other dating app, it has the most complete dating assistant I’ve ever seen. That is, it is very similar to ChatGPT in terms of speed, performance and reasoning.

The goal is to create functionality that helps you “get past swiping,” says Neha Kumar, product manager for Facebook Dating. “You can say, ‘I want to find someone who likes going to music festivals and wants to explore the Brooklyn food scene with me,’ and that’s fine.” It also has pre-selected commands – from “Find me someone who loves baking” to “Show me the top competition in my city”. “We’re coming to market for the first time with a full-featured assistant that you can chat with and give you tips and advice throughout your journey,” says Kumar. There will be no paywalls or superficial services, he adds, arguing, “I think people are fed up with their basic human desire to find connection and find love, which is money.”

During Kumar’s Zoom demo, he asks the assistant to find someone his mother might like for him, and after a brief struggle, he recommends Dwight, a 39-year-old New York-based entrepreneur who values ​​loyalty and trust and is a “big foodie.”

“So this is who the assistant thinks I should bring home to my mother,” says Kumar.